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Adam Noble Appointed As Chief Commercial Officer Of IGaming Provider The Unit


The Unit is a provider of product development solutions in sports betting & iGaming – and this week they announced a new chief commercial officer of the company with Adam Noble taking charge. 

The company are looking to enter a ‘new chapter of expansion and innovation’ within both sports betting and iGaming industries with the new appointment hoping to further the companies involvements within the industry.

Adam Noble already has an excellent CV through his career so far, having co-founded online casino brand PlayStar. Noble also enjoyed time at HexiGames, Yggdrasil and Play’n Go – making him a veteran of the iGaming industry.

Noble was excited by the new opportunity and is looking forward to taking his team to new heights in the future. “The Unit has already made significant strides in delivering innovative solutions and driving efficiency in software and product development.

“I look forward to working with the team to build on this momentum and scale even greater heights. It was an easy decision to get onboard, moving from a happy customer to a colleague helping to continue the success.”

Co-founder of The Unit, Paddy Casey, added: “At The Unit, we’ve always been dedicated to achieving tremendous results for our clients.

“Now, with Adam on board complementing our existing team, we’re ready to take the next steps in our journey of growth.”

The Unit already have offices within Ireland, Ukraine and Moldova – with another site coming to Poland later this year as the company looks to become one of the most recognised faces within the industry.


Olly Taliku has worked with highly respected sports and gambling websites where he has produced hundreds of articles, as well as being published with Burton Albion and Chesterfield FC. At Burton Olly worked closely alongside the women's team, producing mainly matchday content including reports and interviews, while at Chesterfield he worked in a similar role but with the academy side, as well as some first team content. He also has experience as an accredited Premier League and EFL writer for Prost International where he worked during the 2021/22 season to produce matchday content as an on location reporter. Olly specialises in football as well as long form SEO content plus news, tips and betting but also produces content on basketball, baseball and American football.