Home » Blog » north carolina make history after launching first mobile sports betting market

North Carolina Launches First Mobile Sports Betting Market

Louis Fargher

North Carolina has launched its first mobile sports betting market as a host of betting organizations join Caesars by opening in the state.

North Carolina Launches First Mobile Sports Betting Market

On March 1st 2024, Caesars released its online sportsbook and continued its partnership with the Eastern Band of Cherokee Indians – as well as the Indian Gaming Regulatory Act.

This has begun a domino effect for several other operators to start in North Carolina having received a license from the Lottery Commission.

Some of the operators launching are, Flutter Entertainment, ESPN Bet, DraftKings and FanDuel – as they look to expand their reach across the country.

DraftKings president, Matt Kalish, has revealed his excitement over launching in North Carolina for the first time in history.

He said: “The Tar Heel State is home to a passionate fanbase and some of the most iconic college basketball programs of all time, making this an exciting time to introduce legalized online sports betting.”

Carolina Panthers icon Greg Olson will make the first bet with DraftKings in North Carolina’s online sportsbook.

DraftKings are also in a continued business relationship with Nascar and this will be utilized during the launch in North Carolina – as it will take place at the Nascar Hall of Fame in Charlotte.

The Carolina Panthers have also made a step in the online sports betting world. They have signed FanDuel as their official sports betting partner – aiming to legalize sports wagers to those betting.

The ‘Up & Adams’ show on FanDuel TV had former Panthers linebacker Luke Kuechly during its broadcast on 6th March at the team’s Bank of America Stadium.

The North Carolina State Lottery Commission has issued eight licenses in total, adding Tribal Casino Gaming Enterprise to the original seven beforehand.

It seems 2024 will be a big year for the online mobile sports betting scene in America, as North Carolina becomes the second new mobile sports betting market after Vermont – just three months into the year.

Louis Fargher
Louis Fargher

Louis is a news and features writer, specializing in gambling and sports. Louis has contributed different forms of content for professional sports teams, whilst acquiring a degree in journalism in the UK and has years of writing experience within the gambling industry.