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Casino Player Budget Tool Released By Acres Manufacturing To Assist With Customer Spending Habits

Andy Newton

Player Budget is the name of a new piece of software released by Acres Manufacturing that will help with customer ratings and spending habits.

Acres have said Player Budget’s aim is to assist casino operators with individual player’s spend routines and flag anything alarming that might relate to problem gambling.

While this information is also expected to assist casinos with marketing opportunities and future strategies, by obtaining further knowledge on player’s spending habits and budgets.

The data could easily highlight players that have a higher profit potential for casinos, with these customers then targets more with ongoing retention offers or marketing bonuses.

Player Budget Will Also Highlight Any Problem Gamblers To Casinos

Player Budget also offers casino operators real-time data and added protection for any problem gamblers the software might highlight – allowing casinos to act accordingly.

Acres Manufacturing’s Noah Acres, said – “Casinos in the US spend over $25bn each year to market to slot players and until now have only been able to approximate player value using flawed ‘Theoretical’ ratings systems. Our Player Budget ratings system sets a new standard by identifying precisely how much each player is willing to spend, then recommending to the operator a strategic course of action to maximise the value of every player relationship.”

The Player Budget offering will also run alongside the Acres Foundation hardware that showcases performance data in real-time around casinos – including slot machines.

Andy Newton

Horse racing, sports betting tipster and journalist that uses key trends and stats to find winners, plus new betting angles for readers. Andy Newton has leading industry contacts, including with some of the best horse racing stables in the UK with his long association with TrainersQuotes and FromTheStables. Has written for GeeGeez and BetBright, plus was the former sports betting editor of odds comparison site Easyodds and Juicestorm. Has also appeared on betting podcasts for MatchBook and has featured in the popular Weatherbys Cheltenham Festival Guide. Andy's ghost written for former top jockey Richard Dunwoody too and has a monthly column in the Racing Ahead horse racing magazine. Now a regular on SportsLens, giving his views, trends and tips mainly on horse racing (US & UK) and football (soccer), plus specializes in long form SEO sports betting content for news, tips and all things betting on any sport. If there's a stat to be explored and it's a sport, Andy will find a betting angle.